The 24-hour signal includes attractive programming based on the how-to concept, gathering talent from Argentina, Colombia, Cuba, Mexico, Puerto Rico, and Venezuela.
MIAMI(BUSINESS WIRE)Utilísima, the cable television signal created specially for women and enjoying great success throughout Latin America, arrives in the United States. With an audience that exceeds 21 million homes in Latin America, Utilísima offers 24 hours of programming, focusing on the feminine market. The signal is already available to Hispanic women in the United States since it has just been included among the DISH Network channels.
Utilísima gathers in one single signal all the topics of interest to Latina women, including original content with more than 1,000 hours of programming. The programs are hosted by well-known Latin American presenters and international talent from Argentina, Puerto Rico, Colombia, Mexico, Venezuela, and Cuba, with specialists from the entire continent to be added over the next few months.
Created in Argentina more than a decade ago, Utilísima was the first signal with a 24-hour offering, dedicated to womens topics. Part of the Fox International Channels group since 2007, Utilísima has registered a rapid and constant distribution growth in Latin America, Canada, Spain, New Zealand, and Australia and is now being delivered to Hispanic television audiences in the United States.
We trust that Utilísima will have great success within the Spanish-speaking audience in the United States due to the variety of programming that includes all the topics that interest women, from decoration, cooking, beauty, health, and crafts to the latest trends for the adolescent public. All the genres within one single channel, 24 hours, every day, commented Carlos Martinez, Executive VP and Managing Director of Fox Latin American Channels.
The programming100% originalhas offerings that are focused around eight central themes: beauty and fashion, with advice as to how to look better every day; health and maternity; decoration, with the most original styling ideas; arts and crafts, to explore the creative side; and cooking, classical recipes and innovative preparations with great chefs who share their secrets.
Its content includes exclusive programs such as El toque de Aquiles, with Aquiles Chávez, the recognized Mexican chef; Puro Chef, where the Colombian Claudia Saldarriaga and the best known chefs of Peru, Venezuela, and Colombia mix taste and humor with gourmet cuisine, and Sabores de Familia, where a group of women together with the Mexican Silvia Santoyo, present culinary anecdotes, family stories, and novelties.
Another outstanding program is Equilibrio Yoga, where the master Jorge Luna teaches the ancient technique to achieve balance between body and mind, from basic positions to the most complex exercises to be incorporated into daily life. In Galería de Artesanos, talented artisans and creators of decorative art, under the leadership of Sol Alvarez Roldán, present the latest techniques and trends in do-it-yourself and decorative art, using a variety of materials such as wood, metal, glass, and paper, among others.
Among future new releases that will broaden the available programming, two new programs led by recognized Puerto Rican chefs are included: Sabores de Ensueño con Wilo Benet and Sabores de Ensueño con Mario Pagán. Also Benito y Solange will be premiered, in which the Mexicans Benito Molina Dubost and Solange Muris achieve a true fusion between Mexican and Mediterranean cuisine, paying special attention to the design and presentation of each dish.
About Fox Latin American Channels:
Fox Latin American Channels operates channels, production and online businesses in Latin America under the trade names Fox, FX, Fox Life, Fox Sports, Fox News, National Geographic Channel, Nat Geo Music, Universal Channel, Hallmark Channel SCI FI, Utilísima, SPEED Channel, Baby TV Channel, Fox Networks, BienSimple, Fox Toma 1, and Fox Telecolombia. In addition, its sales unit, Fox One-Stop Media, represents its own channel and external ones in various markets. Fox Latin American Channels is owned by The News Corporation Limited (NYSE: NWS, NWS.A).
The original source-language text of this announcement is the official, authoritative version. Translations are provided as an accommodation only, and should be cross-referenced with the source-language text, which is the only version of the text intended to have legal effect.
This entry was posted on Tuesday, October 15th, 2013 at 10:54 pm
Posted in: Press